Shawna Rabbas
01Bellevuesummer.jpg

Swiss Luxury Hotel

Swiss Luxury Hotel

website

01Bellevuesummer.jpg
 

AGENCY
ICON Worldwide

CLIENT
A Swiss boutique hotel
(pitch)

YEAR
2016

ABOUT
As a team we analyzed this hotel’s current site and mapped out pain points and design blunders. While Switzerland practically invented the ski resort hotel, this particular one stood out: it had a long familial history, was recently purchased by a couple who met there years before, and had the interiors completely redesigned with thoughtful flair.

My updated version of their homepage featured a more pronounced CTA to book, while showcasing the small quirks within the hotel (custom aviary wallpaper and a giant lobby-dwelling camel doll to name a few).